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Made By Me

  • Made By Me
    Made By Me
    Dorling Kindersley
    Dorling Kindersley
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    Product ID: 626925955
    Category: Books
    Description: Help your child get creative with activity expert Jane Bull.
    ISBN: 9781405337243
    Price: £7.99

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Amazon.co.uk reviews:

64 of 64 people found the following review helpful
5.0 out of 5 stars This is an excellent book!, 19 Jun 2008
This review is from: Mistakes Were Made (but Not by Me): Why We Justify Foolish Beliefs, Bad Decisions and Hurtful Acts (Paperback)
I'm currently halfway through this book, and have to say it's one of the most interesting books I've read for a long time. It is absolutely jampacked full of references to psychology studies and examples from history which are illustrative of human nature.

The core of the book centres around the idea of cognitive dissonance, where the brain has to reconcile two contrasting viewpoints. For example the self belief that " I am rational and intelligent" with the action " I am slowly killing myself by smoking". The dissonance could be resolved by concluding that actually I am neither rational nor especially intelligent, but of course no one wants to conclude that! So instead I look for levers to reduce the gap in the other direction. Smoking helps me to relax, and stress is a big killer, smoking helps me to keep my weight down and obesity is a big health problem. And so on......

that idea in itself is not especially remarkable, but what is remarkable is the... Read more
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40 of 40 people found the following review helpful
5.0 out of 5 stars A gripping read for anyone interested in human nature, 18 April 2009
This review is from: Mistakes Were Made (but Not by Me): Why We Justify Foolish Beliefs, Bad Decisions and Hurtful Acts (Paperback)
For clear, engaging explanations of psychological research, this is one of the best books you can get. Cognitive biases are like optical illusions, distorting our decisions, memories and judgement. This book focuses in particular on self-directed biases: the distortions of memory and explanation that make sure that each of us is the hero, not the villain, or our own life story.

When corrupt police frame innocent people, how do they justify to themselves what they are doing? When a couple divorce, how can two former lovers come to hate each other with such passion? When political or military mistakes lead to thousands of deaths, how do the decision-makers live with themselves? The authors take academic research (on cognitive dissonance, stereotypes, obedience and more) and apply it to a wide spectrum of issues from the White House to Mel Gibson's racism.

It is eye-opening to read how malleable and unreliable memory is, and how easy it is to create feedback loops... Read more
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7 of 7 people found the following review helpful
4.0 out of 5 stars Social Psychology and the Human Mind, 11 July 2010
Mistakes Were Made (and not by me), has been written by two authors with backgrounds in social psychology and fuelled by a particular interest in cognitive dissonance, where the brain tries to reconcile two contrasting viewpoints-in an attempt to maintain a sense of overall personal integrity.

Exemplars of cognitive bias (do these ideas morph into propaganda?) are experienced as saying something but believing something else. You are given a gift by a friend which you really don't like (-he recognizes this hidden dislike under the out ward expression of, "oh, that's great-I've always wanted one of these...!" and both now are equally confused...) cognitive dissonance distorts our decisions, our beliefs, memories and judgments.

The authors focus on self-directed bias-the distortions of memory and explanation, making sure that each of us is fortunately always right in our opinions. Reading this material suggests that we should instinctively distrust those who try to... Read more
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